Feb 01, 2005
"It was more a means to an end than an end itself. It was your fun-size Mars bar, a little taste of cricket that hopefully would get people who merely tolerated cricket - rather than those who considered themselves fans of the game - to upgrade to one-day and maybe four- and five-day cricket."
Stuart Robertson, the marketing guru credited with devising Twenty20, explains it was never meant to be an assault on the more traditional game