E

Editions

While ESPNcricinfo had run multiple homepages for a number of years, adding new ones when it was felt a particular region had a large enough readership, these homepages were geo-targeted, which meant users were stuck with the homepages for the regions they logged in from. In November 2012, the site allowed users to select between various editions of homepages - Global, UK, India, Africa, Aus-NZ and Pakistan. =====

ESPN

In 2007, American sports publishing major ESPN acquired Cricinfo for an undisclosed sum from the Wisden Group. ESPN's backing allowed Cricinfo to greatly increase its match coverage, publish more multimedia content, redesign the website and expand mobile operations.