The price is right

This year's Twenty20 World Cup gives the ICC a chance to put the things right it got so horribly wrong in 2007, writes Mike Selvey in the Guardian.

It is not just the lure of a noisefest that will bring an audience, however, nor even the attraction that is Twenty20 cricket. Rather it is the pricing. Affordability, so goes the official line, is the key. Tickets cost from US$3 (about £2) for single group stage matches (US$5 for double headers) and US$8 for Super Eight games, while semi-finals are US$10-20, with admission to the final in Barbados on May 16 costing US$20-40.

Under 16s get free entry to group matches and discounts elsewhere while there is no charge for entry to the women's matches on St Kitts. If they have learned nothing else from the 2007 fiasco, then this at least is a step in the right direction.