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The European Cricket Council has announced a deal with ICC Europe, ECB and Premium TV to make ECBtv available on subscription throughout Europe.
In many areas of Europe there is no access to TV highlights of matches, and this move looks to make coverage accessible to everyone.
"ECB is pleased and excited to be able to offer Europe’s cricket fans access to ECBtv and it is hoped that it will take the game to previously uncharted areas, inspiring people to get involved in this great sport,” Richard Holdsworth, the ICC’s regional development manager, said. "Delivering live video coverage via broadband to European territories has brought people closer to the game than ever before.”
ECBtv shows Test and one-day international matches live to certain territories, as well as match highlights, exclusive interviews, press conferences, coaching master classes and many other features to a global audience. Live streams start at £2.99. Click here for full details.
Martin Williamson is executive editor of ESPNcricinfo and managing editor of ESPN Digital Media in Europe, the Middle East and AfricaFeeds: Martin Williamson
© ESPN EMEA Ltd.
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Executive editor Martin Williamson joined the Wisden website in its planning stages in 2001 after failing to make his millions in the internet boom when managing editor of Sportal. Before that he was in charge of Sky Sports Online and helped launch and run Sky News Online. With a preference for all things old (except his wife and children), he has recently confounded colleagues by displaying an uncharacteristic fondness for Twenty20 cricket. His enthusiasm for the game is sadly not matched by his ability, but he remains convinced that he might be a late developer and perseveres in the hope of an England call-up with his middle-order batting and non-spinning offbreaks. He is now managing editor of ESPN EMEA Digital Group as well as his Cricinfo responsibilities.