The Investec Ashes 2013 July 8, 2013

Ashes to be streamed on YouTube

ESPNcricinfo staff
60

The ECB has confirmed a deal to stream the Investec Ashes series live via YouTube for internet users on mainland Europe and in South America. Although the ECB has made initial forays into providing highlights and video packages on its YouTube channel - www.youtube.com/ecbcricket - this will be the first time a match has been broadcast live.

The service will begin at 11am on Wednesday, with the start of the first Test at Trent Bridge. As well as live streaming, a one-minute highlights package of each session will be produced.

"This is the ECB's first venture into live streaming of cricket online, so is ground-breaking territory for us," David Collier, the ECB's chief executive, said. "We receive numerous requests from cricket fans in regions where there is no broadcast TV offering, and therefore we are delighted that many will be able to enjoy this Investec Ashes Series.

"It is also important that we play a role in the expansion of the game to countries that do not traditionally play nor watch the sport."

Steve Nuttall, Senior Director YouTube, said: "Our partnership with the ECB expands the reach of the Investec Ashes Series to new countries and to YouTube's younger, connected audience. We're delighted to see more top quality cricket on YouTube."

The arrangement covers 53 countries, including the majority of Europe (although not Ireland) and everywhere in South America other than Guyana and French Guiana. The service will be geo-blocked, making it available only to internet users in regions where there is no broadcast offering.

Comments have now been closed for this article

  • SHER-A-PANJAB on July 11, 2013, 4:16 GMT

    Thanks....That is why CRICINFO is a world wide sports leader ...they took a great decision....God bless ' em

  • on July 11, 2013, 1:51 GMT

    BCCI was streaming all the matches in India, a year back, but not now. Now ESPN is streaming matches live for free, all the ICC tournaments and now WI tri-series. ECB should expand the coverage to North America as well.

  • smokem on July 10, 2013, 14:57 GMT

    where is the stream??? ecb fail!!!

  • SevereCritic on July 10, 2013, 14:42 GMT

    Umm.. What about in the USA? How do I watch the Ashes here in USA?

  • on July 10, 2013, 12:31 GMT

    Erm, no stream, no audience, Tim & Chris!

  • on July 10, 2013, 12:24 GMT

    Am currently living in germany but can't access the youtube streaming for this atm (I can't see anything on the ecb youtube channel). Help!

  • on July 10, 2013, 12:00 GMT

    Yeah, so much for this live stream on You Tube Where is it then? I'm in Chile, which last time I checked was in South America.

  • choobakka on July 10, 2013, 11:15 GMT

    Does anybody now the URL of where to access this? I'm on the ECB's page on YouTube but there's no option for live streaming etc :-( (logging in from Germany)

  • emuexport on July 10, 2013, 11:03 GMT

    where is the live stream?? does anyone know the link? nothing on the ecb youtube page.... I am in Denmark

  • hraghava on July 10, 2013, 10:54 GMT

    Stream was supposed to have commenced at 1200 CET (1100 UK time), and there's no stream. Cricket fan in Switzerland. So what am I doing wrong?

  • SHER-A-PANJAB on July 11, 2013, 4:16 GMT

    Thanks....That is why CRICINFO is a world wide sports leader ...they took a great decision....God bless ' em

  • on July 11, 2013, 1:51 GMT

    BCCI was streaming all the matches in India, a year back, but not now. Now ESPN is streaming matches live for free, all the ICC tournaments and now WI tri-series. ECB should expand the coverage to North America as well.

  • smokem on July 10, 2013, 14:57 GMT

    where is the stream??? ecb fail!!!

  • SevereCritic on July 10, 2013, 14:42 GMT

    Umm.. What about in the USA? How do I watch the Ashes here in USA?

  • on July 10, 2013, 12:31 GMT

    Erm, no stream, no audience, Tim & Chris!

  • on July 10, 2013, 12:24 GMT

    Am currently living in germany but can't access the youtube streaming for this atm (I can't see anything on the ecb youtube channel). Help!

  • on July 10, 2013, 12:00 GMT

    Yeah, so much for this live stream on You Tube Where is it then? I'm in Chile, which last time I checked was in South America.

  • choobakka on July 10, 2013, 11:15 GMT

    Does anybody now the URL of where to access this? I'm on the ECB's page on YouTube but there's no option for live streaming etc :-( (logging in from Germany)

  • emuexport on July 10, 2013, 11:03 GMT

    where is the live stream?? does anyone know the link? nothing on the ecb youtube page.... I am in Denmark

  • hraghava on July 10, 2013, 10:54 GMT

    Stream was supposed to have commenced at 1200 CET (1100 UK time), and there's no stream. Cricket fan in Switzerland. So what am I doing wrong?

  • on July 10, 2013, 10:41 GMT

    Well done ECB / Youtube. First lesson you need to be taught though is that Germany IS in fact part of mainland europe.

    I was so happy to finally have a valid legal option to watch, too bad it has failed miserably.

  • Perplexed on July 10, 2013, 10:05 GMT

    So the Ashes have started and there is no stream available on YouTube....

  • on July 10, 2013, 1:32 GMT

    Great news! Looking forward to watching here in Chile.

  • on July 9, 2013, 18:31 GMT

    Great stuff, there will be a big audience in Chile!!!!

  • on July 9, 2013, 17:40 GMT

    brilliant - will send this round the Czech cricketing community. this is wonderful news, just for us to be recognised as a potential cricketing market is fantastic (when we were sent the broadcast partners for the Champions Trophy, mainland Europe wasn't even mentioned!!). well done to the ECB. and COME ON ENGLAND!!! there's not many aussies here but they are LOUD if they win :)

  • JakeTucker on July 9, 2013, 14:38 GMT

    WSHAW - I'm in the same boat. The last live test cricket I watched was on Channel 4. That must of been about 8 years ago. I'm limited in what I can do which basically means I'll never have enough money to get Sky. One thing that I am going to check though - isn't geo-blocking done by IP address? Maybe I can afford a decent proxy or VPN for the duration of the Ashes.

  • EnglishCricket on July 9, 2013, 13:09 GMT

    I can see a lot of comments from English supporters saying that they are unable to afford the Sky Sports package and I don't blame them because the prices are ridiculous. I think its about time for England to reintroduce Test Cricket for England back on terrestrial television again because it was a massive success and since it was removed, Cricket in England has dropped a bit because people cannot see their players playing much which is a shame.

  • on July 9, 2013, 11:42 GMT

    Brilliant.I will encourage as many young ( and old ) Germans to "tune -in". It is so important for the youth to get an idea what cricket is all about and not "mix" it up with "croquet"

  • Lara213 on July 9, 2013, 10:59 GMT

    @_Australian: Actully all you need is to point your dish at 28.2° to get all UK FTA channels including Sky from anywhere in Europe. As long as you have a UK address you can set up a Sky account and get the box sent to you, that's all these companies do.

    A duo LNB will let you receive signals from two sats at once, but you'll need two boxes for that.

    Anyway I live in Germany and this is great news. I take it the service is free?

  • brusselslion on July 9, 2013, 10:23 GMT

    @WSHAW & others complaining about free viewing in Europe.

    The fact is that cricket - outside of England & Wales - is a tiny, minority sport in Europe, and it would be almost imposible to get any European broadcaster to pay for TV rights. Add in the fact that continental Europe is not part of Sky's core market and there is virtually nothing to lose and much to gain, by making a live feed to Europe available free of charge.

    One of my colleagues is Dutch. He was not a cricket fan before we met, but he is now intrigued by the sport. By watching arguably, the biggest Test series in the game, his enthusiasm will be enhanced and, hopefully, that of his 8 year old son. .. From small acorns, etc. Well done the ECB.

  • WSHAW on July 9, 2013, 9:48 GMT

    Well it doesn't do me any good. I live in the UK and the only way i can watch live cricket is to pay a bloody fortune to SKY for the privilege or spend all day in a pub which may or may not show the game on their telly, or watch a pirate stream online. Its ridiculous. I can't afford the SKY package. I'm an Englishman,but people in other countries can watch the Ashes for free. Lucky for them.

  • on July 9, 2013, 9:40 GMT

    I guess i'm still unlucky, no TV & no streaming here in......Madagascar !! Have to be ball-by-ball commentary on cricinfo again !!

  • AJ_Tiger86 on July 9, 2013, 8:50 GMT

    Some of the commenters are missing the point here. This streaming is only for Europe and South America because the Ashes are not being telecast in those parts of the world. For people in India/USA/NZ/Canada etc, they can subscribe to a TV channel which is showing the Ashes.

  • CricketPissek on July 9, 2013, 8:39 GMT

    "what about <insert country here>?" it's obviously to do with copyright. North America will have someone like Willow TV who owns the streaming rights. Asia no doubt would have someone like Star/ESPN with all the rights too. Africa may also have someone like Supersports I'd imagine? The Ashes is the original international cricket fixture and it's the easiest major tournament to come to an agreement on because it's only two boards involved. The politics involved in trying something like this with a World Cup would be a nightmare. Well done ECB. I'm sure there are many many fans, especially British expats in mainland Europe, who have been starved of cricket.

  • MartinC on July 9, 2013, 8:36 GMT

    Whats the Ashes coverage in the US?? By an appalling mismanagement of my diary I take off on a business trip tomorrow and will be in Boston and NY until Sunday ....

  • Tom_Bowler on July 9, 2013, 8:01 GMT

    I think this is really positive but if there is a big enough overlap between those who only subscribe to Sky for the cricket and those who are tech savvy enough to avoid the location bar I suspect it will get strangled at birth.

  • Gizza on July 9, 2013, 7:07 GMT

    @Deepak Muralidharan K, judging from the comments there are plenty of cricket fans all over mainland Europe and South America starved of watching the great game. So no ECB is not mad at all. They doing something wonderful. The only shame is its limited coverage to only two continents but I have no idea why you would criticise them (and Tests are far more meaningful than T20's as fun as the shorter forms are).

  • _Australian_ on July 9, 2013, 6:58 GMT

    To those who claim to can't get cricket in Europe. Storesatelite can sort you out. I lived in Geneva for 4 years and had SKY.

  • Phillisco on July 9, 2013, 6:46 GMT

    @ ShankarAnand: It states the ECB are showing games live on youtube for the first time. IPL is nothing to do with ECB.

  • macdee on July 9, 2013, 6:44 GMT

    Will it be broadcasted in India too??

  • KDLarsen on July 9, 2013, 6:25 GMT

    Fair play to the ECB for doing this. I guess it will be the raw footage with some ECB-provided commentators - so in other words, for me it will be raw footage and TMS streaming in the background ;)

  • on July 9, 2013, 6:21 GMT

    @ShankarAnand - I think they mean it's the first time the ECB has streamed games live...

  • on July 9, 2013, 6:20 GMT

    Fantastic news! 3 years in Sweden without cricket live and only Cricinfo coverage (which is great) come to an end.

  • on July 9, 2013, 5:05 GMT

    Please, please can we have some coverage in Canada?

  • ShankarAnand on July 9, 2013, 4:41 GMT

    First time a match has been broadcast live on youtube? Please verify facts. IPL was shown on youtube in 2010.

  • on July 9, 2013, 3:39 GMT

    South America and Europe ? Are they mad? , who is there to watch test cricket ? even for expanding the popularity if they shown t20 then it would have make sense? what about other fans in rest of the world ? All hail free streaming sites across internet !!

  • on July 9, 2013, 3:31 GMT

    Is there an official list we can see which countries are able to watch on Youtube? Because I have a feeling NZ will be shafted :(

  • Batmanian on July 9, 2013, 3:17 GMT

    Youtube does have its own ways of adding ads... and when they do, they are so repetitive you definitely don't want to buy the products. Great news though!

  • on July 9, 2013, 1:24 GMT

    Hey, what about Thailand!

  • disco_bob on July 9, 2013, 1:19 GMT

    I've never had any pop ups watching pirate streams on a mac, but fortunately the UK Ashes will be televised on free to air digital in Australia.

  • westindiesupporter on July 9, 2013, 0:39 GMT

    How about Singapore?It should be shown there also.

  • crikkfan on July 9, 2013, 0:04 GMT

    What about North America?

  • on July 8, 2013, 23:17 GMT

    Yes!!!! So glad I can watch the Ashes out here in the wilds of the Netherlands :)

  • attilathecricketer on July 8, 2013, 23:15 GMT

    So I will be able to watch more of the Ashes when on my cricket club's tour to France than I can when at home in London - progress of sorts from the ECB

  • yorkshirematt on July 8, 2013, 23:09 GMT

    I certainly hope this is a sign of things to come as I move to Germany in the autumn. Losing access to my favorite sport is the one thing that bothers me about moving there

  • on July 8, 2013, 18:25 GMT

    Finally, would get to see Ashes in South America :D

  • page8383 on July 8, 2013, 17:19 GMT

    As an Aussie living in Buenos Aires absolutely starved of cricket and stuffed full of soccer, this is the best news I've heard all week! No tedious pirated streams with pop ups!!

  • DamieninFrance on July 8, 2013, 16:25 GMT

    Where do I sign up? I tried one of those competing streaming services for years, and whenever I tried to use their YouTube site I get locked out. So how do I access this great innovation? Give me a step-by-step, as I'm a dummy in this area!

  • anton_ego on July 8, 2013, 16:04 GMT

    Great news. I live in Sweden and I am delighted that I don't have to search for low quality illegal streams in internet anymore. Great job by ECB. Just a few days back I was explaining the rules of cricket along with the history of Ashes to my Swedish colleagues, and my boss wanted to watch it. He also suggested to make arrangements for a full day Ashes telecast in our coffee room so that people can watch this new sport during free times. Now Youtube makes my job easier..!!

  • Charlie101 on July 8, 2013, 15:11 GMT

    I arrive Saturday afternoon in France but will keep an eye on the score thru TMS

    Great news

  • YorkshirePudding on July 8, 2013, 14:53 GMT

    I doubt India will be included as the Ashes are likely to be syndicated on one of the Sub continent sports Channels (eg STAR).

    In the US it could be due to Murdocks foot hold in the US tv market with FOX.

    There are supposed to be ways round GeoBlocking by using Proxies to spoof addresses, but I'm not sure its worth doing that.

  • landl47 on July 8, 2013, 14:22 GMT

    @SaiRam23: I believe the Ashes will be broadcast on TV in the US (my satellite carrier offers cricket) so we will not get the YouTube stream.

    Of course, you have to pay extra for the TV channel, it's not on the regular packages.

  • cyborg909 on July 8, 2013, 13:39 GMT

    Why is Canada always loses out, ECB Should stream for commonwealth Queen's faithful

  • Kitschiguy on July 8, 2013, 13:34 GMT

    What about Hong Kong? Huh? HUH!?

  • playitstraight on July 8, 2013, 13:07 GMT

    What about USA? Of course, there are many other sites that offer live streaming but not as great quality as ECB would.

  • on July 8, 2013, 12:51 GMT

    Terrific news for me, no more stupid pop-up ads! Thank you in advance from Germany...

  • Nigels on July 8, 2013, 12:35 GMT

    How about us in Africa..?? come on ECB/Youtube..

  • on July 8, 2013, 12:35 GMT

    What about in Asia? Is any other site giving live streaming in India?

  • on July 8, 2013, 12:35 GMT

    What about in Asia? Is any other site giving live streaming in India?

  • Nigels on July 8, 2013, 12:35 GMT

    How about us in Africa..?? come on ECB/Youtube..

  • on July 8, 2013, 12:51 GMT

    Terrific news for me, no more stupid pop-up ads! Thank you in advance from Germany...

  • playitstraight on July 8, 2013, 13:07 GMT

    What about USA? Of course, there are many other sites that offer live streaming but not as great quality as ECB would.

  • Kitschiguy on July 8, 2013, 13:34 GMT

    What about Hong Kong? Huh? HUH!?

  • cyborg909 on July 8, 2013, 13:39 GMT

    Why is Canada always loses out, ECB Should stream for commonwealth Queen's faithful

  • landl47 on July 8, 2013, 14:22 GMT

    @SaiRam23: I believe the Ashes will be broadcast on TV in the US (my satellite carrier offers cricket) so we will not get the YouTube stream.

    Of course, you have to pay extra for the TV channel, it's not on the regular packages.

  • YorkshirePudding on July 8, 2013, 14:53 GMT

    I doubt India will be included as the Ashes are likely to be syndicated on one of the Sub continent sports Channels (eg STAR).

    In the US it could be due to Murdocks foot hold in the US tv market with FOX.

    There are supposed to be ways round GeoBlocking by using Proxies to spoof addresses, but I'm not sure its worth doing that.

  • Charlie101 on July 8, 2013, 15:11 GMT

    I arrive Saturday afternoon in France but will keep an eye on the score thru TMS

    Great news