The Investec Ashes 2013 July 8, 2013

Ashes to be streamed on YouTube

ESPNcricinfo staff

The ECB has confirmed a deal to stream the Investec Ashes series live via YouTube for internet users on mainland Europe and in South America. Although the ECB has made initial forays into providing highlights and video packages on its YouTube channel - - this will be the first time a match has been broadcast live.

The service will begin at 11am on Wednesday, with the start of the first Test at Trent Bridge. As well as live streaming, a one-minute highlights package of each session will be produced.

"This is the ECB's first venture into live streaming of cricket online, so is ground-breaking territory for us," David Collier, the ECB's chief executive, said. "We receive numerous requests from cricket fans in regions where there is no broadcast TV offering, and therefore we are delighted that many will be able to enjoy this Investec Ashes Series.

"It is also important that we play a role in the expansion of the game to countries that do not traditionally play nor watch the sport."

Steve Nuttall, Senior Director YouTube, said: "Our partnership with the ECB expands the reach of the Investec Ashes Series to new countries and to YouTube's younger, connected audience. We're delighted to see more top quality cricket on YouTube."

The arrangement covers 53 countries, including the majority of Europe (although not Ireland) and everywhere in South America other than Guyana and French Guiana. The service will be geo-blocked, making it available only to internet users in regions where there is no broadcast offering.

Comments have now been closed for this article

  • Harjinder on July 11, 2013, 4:16 GMT

    Thanks....That is why CRICINFO is a world wide sports leader ...they took a great decision....God bless ' em

  • Dummy4 on July 11, 2013, 1:51 GMT

    BCCI was streaming all the matches in India, a year back, but not now. Now ESPN is streaming matches live for free, all the ICC tournaments and now WI tri-series. ECB should expand the coverage to North America as well.

  • Vinny on July 10, 2013, 14:57 GMT

    where is the stream??? ecb fail!!!

  • S on July 10, 2013, 14:42 GMT

    Umm.. What about in the USA? How do I watch the Ashes here in USA?

  • Dummy4 on July 10, 2013, 12:31 GMT

    Erm, no stream, no audience, Tim & Chris!

  • Dummy4 on July 10, 2013, 12:24 GMT

    Am currently living in germany but can't access the youtube streaming for this atm (I can't see anything on the ecb youtube channel). Help!

  • Dummy4 on July 10, 2013, 12:00 GMT

    Yeah, so much for this live stream on You Tube Where is it then? I'm in Chile, which last time I checked was in South America.

  • Yogesh on July 10, 2013, 11:15 GMT

    Does anybody now the URL of where to access this? I'm on the ECB's page on YouTube but there's no option for live streaming etc :-( (logging in from Germany)

  • Andrew on July 10, 2013, 11:03 GMT

    where is the live stream?? does anyone know the link? nothing on the ecb youtube page.... I am in Denmark

  • Hari on July 10, 2013, 10:54 GMT

    Stream was supposed to have commenced at 1200 CET (1100 UK time), and there's no stream. Cricket fan in Switzerland. So what am I doing wrong?