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Canada's recently appointed chief executive, Atul Ahuja, will be taking inspiration from his country's high profile sports such as ice hockey in a bid to increase the level of professionalism of cricket.
Ahuja, an Indian-born Canadian citizen with extensive business experience, takes up the role on November 1 and is confident that the shorter format of the game, in particular Twenty20, will prove popular in Canada.
"Cricket holds a huge potential in Canada that needs to be tapped," he told The Economic Times in India. "Typically, for the North American demographics the five-day test match version of the game is somewhat boring. Canada and the US are largely non-cricket playing nations and the psyche of sports lovers is not attuned to a game that goes on for five days."
Read the full story at Cricinfo.
Assistant editor Will opted against a lifetime of head-bangingly dull administration in the NHS, where he had served for two years. In 2005 came a break at Cricinfo where he slotted right in as a ferociously enthusiastic tea drinker and maker, with a penchant for using "frankly" and "marvellous". He also runs The Corridor, a cricket blog where he can be found ranting and raving about all things - some even involving the sport. He is a great-great nephew of Sir Jack Newman, the former Wellingtonian bowler who took two wickets at 127 apiece for New Zealand.