The Buzz

Cricket's new six-legged ambassadors

Twenty20 cricket has brought all sorts of wild and whacky novelties into the game, changing the way it is presented, played and marketed, but the most recent innovation by the England and Wales Cricket Board’s PR team could well stump the lot

Liam Brickhill
Liam Brickhill
25-Feb-2013
Twenty20 cricket has brought all sorts of wild and whacky novelties into the game, changing the way it is presented, played and marketed, but the most recent innovation by the England and Wales Cricket Board’s PR team could well stump the lot. To promote this year’s Friends Life t20 competition, the ECB has created a unique marketing concept called ‘cricketvertising’ which sees branding transferred directly onto live crickets - of the insect variety.
Miniature artist Aidan Campbell has been commissioned to paint the crickets using water-based transfers, and each of the 18 counties involved in the competition will have their colours painted on a handpicked selection of the game’s smallest six-legged ambassadors.
“I’m used to painting on canvases no bigger than a 1p piece but to brand a cricket was a whole new ball game,” said Campbell. “I had no idea how it was going to work to begin with but it’s been a lot of fun.”
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Cricket's not rocket science anymore

Ever wondered how far back spectators should sit for safety if cricket were played on the moon

Nitin Sundar
Nitin Sundar
25-Feb-2013
Ever wondered how far back spectators should sit for safety if cricket were played on the moon? Or what makes the ball reverse swing? You will soon have the answers to these, and a number of other questions ranging from the pressing to the outlandish, in a new book, The Physics of Cricket by Mark Kidger, published by the Nottingham University Press.
The publisher’s preview promises that the 200 pages will “improve games, ignite debates, explode myths, settle arguments and clinch pub quizzes from West Sussex to the West Indies; from The Oval, London, to its namesakes in Adelaide and Bridgetown. It reveals how players already employ anatomy in ways they didn’t realise, and can harness optics, mechanics, fluid dynamics, materials science, statistics, infrared technology, and acoustics to their advantage – if only they knew how.”
While he is not following and sending feedback to ESPNcricinfo’s ball-by-ball commentators, unfailingly before anyone else manages to, Kidger works as a rocket scientist with the European Space Agency. “For years, everyone from schoolboys to world-class cricketers have perfected their skills, often based on intuition – but, actually, physics,” Kidger says. “Now, for the first time, they can not only explore what’s going on as they enjoy playing and watching others, but improve their game through understanding the many factors they can influence.
“And perhaps have some fun along the way…”
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Warne enters the bronze age

Shane Warne has been synonymous with the MCG for the best part of two decades, and now he's set to become a much more permanent fixture at the venue

Brydon Coverdale
Brydon Coverdale
25-Feb-2013
Shane Warne has been synonymous with the MCG for the best part of two decades, and now he's set to become a much more permanent fixture at the venue. Warne was in Melbourne in Monday to be measured up for a statue to join other bronzed legends such as Don Bradman and Keith Miller outside the MCG.
And it was a much slimmer-looking Warne who had his measurements taken, compared to the chubby legspinner who took 129 of his 1319 first-class wickets at the MCG, his home ground. The MCC's sculptor Louis Laumen met with Warne, who will join Bill Ponsford, Dennis Lillee and several AFL stars and Olympians in being honoured with an MCG statue.
"Just finished measurement sitting for my statue at the mighty MCG," Warne tweeted on Monday. "Feel very privileged and honoured to join so many amazing and wonderful sportsmen in the way of a statue at the mcg - thankyou - humbled!"
And at least this statue, which is expected to be unveiled on Boxing Day, isn't subject to the whims of party politics. Last year, the Victorian premier John Brumby proposed renaming the Junction Oval, Victoria's second cricket venue, as the Shane Warne Oval, but his government lost November's election and it became unclear whether the new government would honour the commitment.
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Jaffa for Jaffna

High-profile cricket is all set to make its debut in Jaffna after years of a bitter and bloody civil war

Akhila Ranganna
Akhila Ranganna
25-Feb-2013
High-profile cricket is all set to make its debut in Jaffna after years of a bitter and bloody civil war. The Northern Province, of which Jaffna is the capital, is among the seven teams that will be part of the Sri Lankan Premier League (SLPL) Twenty20 tournament beginning on July 19. “The decision to include Northern Province as one of the teams was taken to promote the game in the region, where the talent pool has been largely untapped because of years of fighting,” Sri Lanka Cricket secretary Nishantha Ranatunga told the Indian Express. “Since the end of the war, we have tried to promote the game in the Northern and North-Eastern Province.”
There have been ongoing efforts over the past year to develop cricket in the region with plans to construct two turf wickets at selected Jaffna schools. “Over 20 qualified coaches have been working to promote the game through the Jaffna Schools Cricket Association and the Jaffna District Cricket Association. Former fast bowler Ravindra Pushpakumara has been in charge of coaching in the Northern Province over the past year and the talent is very promising,” Ranatunga said. Sri Lanka’s cricketers have been doing their bit in Jaffna with former batsman Aravinda de Silva having been involved in school cricket training programmes, while the likes of Muttiah Muralitharan, Mahela Jayawardene and Kumar Sangakkara were involved in relief efforts when the tsunami struck the region in 2005.
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