When sport is reduced to triviality
When it’s life and death you’re talking about, runs and wickets don’t carry quite the same allure, writes Neil Manthorp in the Supersport website .
Siddhartha Vaidyanathan
25-Feb-2013
When it’s life and death you’re talking about, runs and wickets don’t carry quite the same allure, writes Neil Manthorp in the Supersport website.
Meanwhile in News24.com Kass Naidoo believes a perfect opportunity exists for sponsors to help revive the flagging fortunes of domestic cricket in South Africa.
There is a huge opportunity for a sponsor (or an inspired group of them) willing to look further than 2010, personal gain or corporate strategy, to bring a version of a well-loved game back into our lounges, to create a buzz big enough to guarantee the interest of the national broadcasters.
Siddhartha Vaidyanathan is a former assistant editor at Cricinfo