England v Pakistan, Champions Trophy, 1st semi-final, Cardiff June 13, 2017

ICC urges fans to resell unwanted tickets for Cardiff

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Does Cardiff care about the Champions Trophy?

Supporters who no longer want to attend the semi-finals of the Champions Trophy are being urged to put their tickets up for resale by midnight on Tuesday in an attempt to avoid pockets of empty seats at the grounds.

The ICC collects information on the team preferences of ticket-buyers (those that opt to select a team) and with 30% of those for the Cardiff semi-final specifying India there had been suggestions of a mass no-show.

So far there have been 5000 returned and resold for the England-Pakistan semi-final in Cardiff and 2000 for the India-Bangladesh match at Edgbaston, with both matches officially sold out. The main postcodes for ticket purchasers for Wednesday's first semi-final have been Cardiff, Birmingham, Harrow and North London.

While Edgbaston and The Oval have enjoyed strong crowds throughout the group stages, Cardiff has had a problem with no-shows from ticket holders, with 8000 missing across three group matches. The England-New Zealand match was 300 tickets away from a sellout, but on the day there were significant holes in the crowd.

That has partly been attributed to the poor weather, which affected the first week of the tournament, but an ICC spokesperson said the number of unused tickets in Cardiff had been a "disappointment", although they were confident of being able to maximise the 14,000 capacity for the first semi-final.

"Across the three games in Cardiff there have been 8000 tickets sold which haven't been used, which is disappointing, but beyond the selling of them and the regular communication to those purchasers, if people then chose not to use them there isn't much we can do," Claire Furlong, the ICC's general manager of strategic communications, said.

"That's been reasonably disappointing here, but we are doing as much as we can across all of our channels. It is a sellout but we are doing as much as we can to ensure it's a sellout with bums on seats as well."

Cardiff was a sellout for England's group match with New Zealand but some with tickets did not show up © Getty Images

Although tickets have to be reposted by midnight they can continue to be sold in the morning although, so far, returned tickets have been snapped up quickly. The ICC will make a decision on whether there will be walk-up sales when the final return figure is known.

Hugh Morris, the Glamorgan chief executive, defended his ground after it came in for criticism for the crowds during the tournament. "The first game that we hosted in the tournament was England and New Zealand. Our capacity was just over 14,000 and there were 13,900 tickets sold and a couple of hundred available at the end after being sent back at a late stage," he told BBC Radio Five Live.

"We had ostensibly sold that game out. In reality there were about 10,000 people in the ground and we need to find out why those people didn't turn up. The weather wasn't great. Whether that has had an impact I don't know."

England captain Eoin Morgan said: "Cardiff has always been a very good venue for us and the last game we had great support and a full house and everybody seems to get right behind us. I think tomorrow is sold out. That is what I have been told."

Andrew McGlashan is a deputy editor at ESPNcricinfo

Comments have now been closed for this article

  • nayamrafique on June 14, 2017, 8:41 GMT

    I still can't understand why Cardiff was chosen as a venue for a global tournament (well, that's what the ICC claims it to be). It is in Wales where cricket isn't very popular, weather is awful and ground capacity is also quite low especially for the bigger matches. Lack of popularity for cricket was proved when a sell out crowd of almost 80,000 attended the Champions League final while hardly 10,000 turned up for the Eng-NZ game. Instead of Cardiff, they could have chosen Headingley, Trent Bridge or Old Trafford. However, there could have been reservations about Old Trafford after what happened in Manchester but there were better options than Cardiff. Also, this practice of handing out bulk tickets to sponsors and corporate houses has to stop as it robs the common but genuine fans of an opportunity to attend the games. The ICC has to look into this but that could be asking for quite a lot from an organisation not exactly known for its efficient administration of the sport.

  • Jose...P on June 14, 2017, 7:43 GMT

    Either Glamorgan or ICC ( I don't know who was responsible for the ticket sales) may wish to check the "bulk purchases" often made by corporate houses for their PR needs. there will be a higher chance of a response, if they are still holding on to some of them in their own PR dept.

    In my younger teaching/consulting days, I always used to get such tickets, free, from my corporate clients. I know for a fact, a few tickets still used to remain available till the 11th hour.

    You (Glamorgan /ICC) can get/buy them back. Often they may give them back free to the associations who conduct the matches. Good luck.

  • nursery_ender on June 14, 2017, 7:13 GMT

    THESIDHUPTDV ON JUNE 14, 2017, 5:53 GMT With the bad scheduling during the rainy season, ICC was asking for it! ------------------------------------------ How many more times? Britain doesn't have a "rainy season"! The last figures I saw were that early June this year has had more than twice the average rainfall for the period, so we've been unlucky.

  • Debkob on June 14, 2017, 6:42 GMT

    puzzling. unless its "return your tickets without money back". for, on one hand, organizers talk about "not enough crowd/money through ticket sales", and on the other hand they are (now) requesting tickets to be returned instead of being "wasted".

  • Jose...P on June 14, 2017, 6:36 GMT

    The current problem behind the possible empty seats goes beyond the issue of the "free goodies" given to the sponsors going waste - which is absolutely true.

    Here: Many Indian fans "expected" India to be Number 2 in their group & England to be in Number 1 in theirs! Now, the expectations have been pushed up by a notch, to the finals -- despite all the theoretical uncertainties of BD making it, not withstanding.

  •   Aqeel Haider on June 14, 2017, 6:24 GMT

    This is why hosting the Champions Trophy in England was a mistake. It should have been hosted in Afghanistan instead!

  • Jose...P on June 14, 2017, 6:23 GMT

    @InsideHedge on June 13, 2017, 17:07 GMT

    That is an excellent & accurate explanation for the discrepancy between what the organizers usually say (all tickets are sold & none, available) and what you see at the stadium (a lot of empty seats).

    It is just criminal, to waste such a precious piece of paper to those who really understand & love the game.

    I know a family, who has a collection of such unused tickets "proudly" displaying them as sovereigns.

    I have never seen anything even close to that in any other game, anywhere in the world!

    Even this plea from ICC will go, mostly unheard, in the kind of cases, you referred to. and, I am trying to re-affirm. That is a pity though.

    Perhaps the only ones who may sell them off now might be the fans from OZ & SA, who most probably ( rightly) thought that thier teams will be amongthe last four.

    Now, with 3 SC teams & England, there will be massive demand for such tickets. Pl use this opportunity, if any of you have such tickets.

  • thesidhuptdv on June 14, 2017, 5:53 GMT

    With the bad scheduling during the rainy season, ICC was asking for it!

  • GNair on June 14, 2017, 5:37 GMT

    let Pakistan win today... and India tomorrow

    The final you wont get the ticket even at double the rate

  • Qaiser Abbasi on June 14, 2017, 0:28 GMT

    Cases like this, ICC should ask everyone to confirm their attendance with particular timing and after these tickets should be reissued to public. Those who notify that they are unable to attend should get refund and those who dont notify should be cancelled with no refund.

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