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January 21, 2008
The Oval has become the first ground to charge more than £100 for a non-corporate seat for an international in England. Some tickets for the ODI against New Zealand in June have gone on sale priced at £103.
"We haven't had negative feedback," Paul Blanchard, Surrey's sales and marketing director, told The Wisden Cricketer. "We had around 40,000 failed applicants and we sold out quicker than in any of the previous two years. There is no sign that people are saying it is too expensive ... in fact, demand is increasing and increasing.
"The vast majority of tickets we sell are at around £50 to £62 for the ODIs and a bit cheaper for the Tests."
The most expensive public ticket for a game at Lord's this summer is £75 while the cheapest is at Headingley where a seat for the first day of the South Africa Test can be had for £18.
Blanchard warned that prices might continue to rise. "People ring us and accuse us of not charging enough because they have not been able to get the tickets."
Check out the February issue of The Wisden Cricketer. Click here for further details.
© ESPN Sports Media Ltd.
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