News

Ticket sales fiasco leaves fans in lurch

The Mumbai Cricket Association (MCA) has decided to sell tickets to Sachin Tendulkar's farewell Test exclusively online and not on the ground which has left a lot of fans disappointed

Fans found it hard to get their hands on a ticket for Sachin Tendulkar's farewell Test  •  AFP

Fans found it hard to get their hands on a ticket for Sachin Tendulkar's farewell Test  •  AFP

The Mumbai Cricket Association (MCA) has decided to sell tickets for Sachin Tendulkar's farewell Test online and not at ticket counters at the venue, which has left a lot of fans disappointed. To compound problems, the highly sought-after tickets were available only on Monday, three days before the start of the match, making it difficult for fans from outside Mumbai to make plans for the Test.
On Sunday, a MCA press release stated that 3500 tickets would be distributed to the public through the website kyazoonga.com from 11 am on Monday. However, the website crashed as soon as it opened, again raising questions over why the MCA didn't sell at least some of the tickets offline.
The MCA's logic was that there would have been chaos had they sold tickets at the venue, due to the heavy demand. "Who says tickets were not put on sale?" Ravi Savant, a MCA vice-president told ESPNcricinfo. "We have certain channels through which tickets find their way to the members of public. There is a commitment that we give tickets first to our clubs, then the gymkhanas and then the Garware Club House. These clubs then in turn sell it to their members, who are members of the public.
"Instead of opening five windows outside the ground, these are our windows."
When asked about fans without an internet connection having no opportunity of getting tickets, Savant said he could understand their issue but MCA could not satisfy every fan's demand. "If the capacity is 30,000 and the demand is 30 lakhs I cannot give tickets to everyone. Also if I say I am releasing 5000 tickets to the public through our ticket windows and there are 50,000 people who turn out and there is chaos, what I should do? And even if I had put 30,000 tickets, there would always be a heavy demand."
Window sales have always been a contentious issue for international matches at Wankhede, which has a capacity of 32,000. The MCA, as per their agreements with the Garware Club House and Tatas, have to hand over almost 13,000 tickets to the two organisations. Besides, they also have to cater to other BCCI units, BCCI sponsors, their own sponsors and the state government, which has leased the land of the stadium to MCA. Add to that 25 tickets being distributed to each of MCA's 329 affiliated clubs at subsidised rate and 500 tickets to be handed over to Tendulkar for his farewell Test, and the MCA could only manage to sell 5000 tickets directly to paying public.
Of these 5000 tickets, 1500 were being sold as hospitality tickets ­ on the upper tier of the Sachin Tendulkar Stand ­ considering the high demand from overseas fans. Priced at Rs 10,000 per ticket, these tickets are being sold on a first-come-first-served basis based on applications MCA has been receiving. The remaining 3500 tickets are supposed to be sold via kyazoonga.
According to Savant, kyazoonga officials had assured MCA the glitch with the website would be resolved soon and that online sales would re-start quickly. Only tickets priced at Rs 500, 1000 and 2500 were being sold via the internet. "We had given the contract to sell online tickets to an agency but due to some problems with the website the sale had to be stalled," Savant said. "The problem is being repaired and we have been assured it will restart soon."

Nagraj Gollapudi is an assistant editor at ESPNcricinfo; Amol Karhadkar is a correspondent at ESPNcricinfo