December 10, 2010

England cricket

Rose Bowl is the fans' favourite

Liam Brickhill

Lord’s may be the home of cricket but it appears that it is things other than majesty and history that appeal to the modern cricket fan; Hampshire’s Rose Bowl ground has been named the best international venue in an independent online survey of cricket fans commissioned by the England & Wales Cricket Board.

Nottinghamshire’s Trent Bridge ground was named the best domestic venue and second best international venue with Glamorgan’s Swalec Stadium rated third in the annual survey in which nearly 7,000 fans took part nationwide. The Swalec Stadium was rated the second most popular domestic venue with The Rose Bowl finishing third based on online responses from fans who attended a range of domestic Friends Provident t20 and international matches last season. Lord’s came in fifth for both international and domestic fixtures.

Venues were rated across a range of different criteria including ticketing, car parking, stewarding, signage, catering, ground atmosphere and concourse and interval entertainment. Strengths and weaknesses were assessed in four key areas: overall satisfaction, likeliness to re-attend, recommendation and competitive advantage over other sporting venues.

“This research gives all our international and domestic venues a clearer understanding of what matters most to spectators when they attend matches and we send our congratulations to Hampshire, Nottinghamshire and Glamorgan on their strong performances in this year’s survey,” said David Collier, ECB chief executive.

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Liam Brickhill is a freelance journalist based in Cape Town

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