Sri Lanka: Swarnavahini scores for sports (1 January 1999)
One of Sri Lanka's newest television channels, Swarnavahini announced that they had acquired the telecast rights for the two principal events in the sporting television calendar - the Rugby World Cup and the Cricket World Cup
01-Jan-1999
1 January 1999
Sri Lanka: Swarnavahini scores for sports
The Daily News
One of Sri Lanka's newest television channels, Swarnavahini announced
that they had acquired the telecast rights for the two principal
events in the sporting television calendar - the Rugby World Cup and
the Cricket World Cup.
Barely one year in operation Swarnavahini has rapidly reached the
pinnacle of the television industry with an exceptional line up of
local language and English programmes, in addition to a plethora of
live telecasts.
The Wimbeldon Tennis Championships, The Cricket Mini World Cup, the
1998 Miss World Pageant and the Sharjah Champions Trophy are among the
exceptional array of international events presented 'live' to viewers
in 1998.
According to company sources, the World Cup of Cricket will be
telecast live between May 14 to June 20 and the Rugby World Cup
between October 1 to November 6, 1999.
This is a major success for the popular Swarnavahini channel as it is
the first time the Cricket World Cup is being televised by a private
television station.
All this adds up to the best of news for the cricket loving public as
Swarnavahini assures us we will see each match in its entirety - "live
and uninterrupted".
If the beginning is anything to go by viewers are in for an exciting
year of television.
Source :: Daily News (https://www.lanka.net)