Taj TV has acquired television rights from the WICB for a period of seven years, beginning from January 2013. Taj TV, which operates five sports channels including Ten Sports and has previously telecast West Indies cricket, bought the terrestrial broadcast rights for the Caribbean as well as the production rights, the West Indies board said in a release.
In all, the release said, Taj TV will broadcast 253 days of international cricket as part of the deal, and provide television production for free-to-air stations throughout the Caribbean. However, the numbers behind the deal were not revealed.
"We are extremely delighted to continue our long standing association with Taj TV Limited who has been our media rights partner previously and with whom we have had a solid and mutually beneficial relationship," the president of the WICB, Julian Hunte, said.