The IPL decoded - More hype than substance
In the Times of India , Harsh Goenka provides a comprehensive analysis that traces the IPL's problems to its fundamental flaw - massively inflated financial valuations.
Nitin Sundar
25-Feb-2013
In the Times of India, Harsh Goenka provides a comprehensive analysis that traces the IPL's problems to its fundamental flaw - massively inflated financial valuations.
The financial valuation range based on these lies somewhere between $83 million and $133 million (Rs 370 crore and Rs 600 crore), a far cry from the $370 million (Rs 1,665 crore) bid the Pune team finally attracted. However, I do have use with this number. It can be argued that there is significant value appreciation to the parent’s brand. But whichever way you look at it, apart from UB group no other corporate owner is extracting significant branding. Reliance is not the face of Mumbai Indians.
Nitin Sundar is a sub-editor at ESPNcricinfo